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Exclusive Interview with Francesco Carfì,
Associate Relations Office, Banca Ética
Exploring Crowdfunding and Its Impact on Cultural and Creative Industries
Francesco shares insights into their role in managing relations with young shareholders and supporting client organizations in launching crowdfunding campaigns.
Course Content
Tree Agency: Exclusive Interview with Francesco Carfì, Associate Relations Office, Banca Ética
Francesco shares insights into their role in managing relations with young shareholders and supporting client organizations in launching crowdfunding campaigns. We delve into the concept of crowdfunding, its significance in the investment and fundraising landscape, and why it is particularly suitable for Cultural and Creative Industries (CCIs). Discover how crowdfunding engages audiences, validates markets, and provides creative flexibility, making it a powerful tool for artists, musicians, writers, and other creators. Join us as we explore the benefits of crowdfunding and its potential to transform the way innovative and artistic projects are funded and supported.
Learning goals
- Understanding Crowdfunding: Basics of crowdfunding, including its main types (donation-based, reward-based, equity-based, and lending-based) and how it works.
- Planning and Launching a Campaign: Steps required to plan, launch, and manage a successful crowdfunding campaign, including setting goals, creating compelling content, and engaging with potential backers.
- Community Engagement: Understand the importance of building and engaging a community around your project to increase support and ensure the success of your campaign.
- Marketing and Promotion: How strategies for promoting your crowdfunding campaign are a key part of the strategy.
INFORMATION ABOUT INTERVIEWEE
INFORMATION ABOUT INTERVIEWER
Luigi Della Sala
Founder at Tree Agency
